Introducing Programs — Reusable Building Blocks for Your Schedules

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JUL 16, 2025
NewCloud PlayoutAPI

Programs are a new way to package everything that belongs together — media, overlays, fillers, bumpers, and live events — into reusable blocks. Build a Program once, then drop it into any channel schedule.

Everything in one place — Each Program holds its media along with the overlays and fillers that should air with it, so the full package travels together. Live events are ready when you are — Adding a live event to a Program automatically prepares the encoder ahead of air time, so you don’t have to think about ingest setup. Easier channel templating — Reference Programs directly when building schedules, making it much faster to set up new channels or reuse content across them. Bumpers travel with the Program — Pre- and post-bumpers are now part of the Program itself, so they stay attached wherever you schedule it. Better visibility when issues arise — Improved logging across Programs, overlays, and fillers helps our team resolve any playout issues faster.